Articles on: Customization

Customizing notification messages: Text and formatting

Customize your notification text, choose message types (Text, Text + Image, Text + Image + Button), and format messages to match your brand. Use variables to insert dynamic content like product names and prices.


Edit your campaign → Enter Message tab. Change the message text, use dynamic variables for product/customer data, customize button text, and choose image type.


Navigation:



Message Customization Options


Option

Location

What It Does

Message Text

Enter Message tab

Main notification text

Variables

Click buttons to insert

Dynamic data (names, products, etc.)

Button Text

Enter Message tab

Text on button (if using buttons)

Image Type

Enter Message tab

Product image, custom, or none


Available Variables


Click variable buttons to insert automatically:


Variable

Shows

Example

{{order.customerName}}

Customer name

"Sarah"

{{order.city}}

Customer city

"New York"

{{product.name}}

Product name

"iPhone 14"

{{product.price}}

Product price

"$999"


Message Types Explained


Type

Includes

Best For

Text

Message only

Simple notifications

Text + Image

Message with image

Visual appeal

Text + Button

Message with button

Call-to-action

Text + Image + Button

Full format

Recommended


Best Practices


Practice

Why

Keep messages short (under 50 words)

Visitors read quickly

Use variables for personalization

More engaging

Create urgency without being pushy

Professional tone

Test different messages

Find what works

Use emojis sparingly

Don't overdo it


Example Messages


{{order.customerName}} from {{order.city}} just bought {{product.name}}

🔥 {{product.name}} is trending - {{product.views}} views today

⭐ Trusted by 10,000+ customers


Common Mistakes:
  • Messages too long (visitors won't read)
  • Not using variables (misses personalization)
  • Sounding fake or spammy
  • Too many emojis


Next Steps:

  • Edit your campaign message
  • Experiment with different text
  • Use preview to see how it looks
  • See "What variables can I use in messages?" for full list


Updated on: 03/01/2026

Was this article helpful?

Share your feedback

Cancel

Thank you!