Articles on: Advanced Tips

Static notification best practices: Effective messages

Write effective Static notification messages by keeping them short, using specific numbers, creating trust without being pushy, testing different messages, and rotating multiple messages to keep content fresh.


Keep messages short, use specific numbers, create trust, avoid spammy language, test different messages, use browser data variables for personalization, and rotate multiple messages for variety.



Message Writing Tips


Tip

Why

Example

Keep short (under 50 words)

Visitors read quickly

"⭐ Trusted by 10,000+ customers"

Use specific numbers

More credible

"10,000+" not "many"

Create trust

Builds confidence

"💯 30-day guarantee"

Avoid spammy

Professional tone

"Limited time offer" not "BUY NOW!!!"

Test different

Find what works

Try 3-5 variations


Browser Data Personalization


Use browser data in your messages:


Variable

Shows

Example Usage

{{browserData.city}}

Visitor's city

"Welcome from {{browserData.city}}!"

{{browserData.country}}

Visitor's country

"Ships to {{browserData.country}} - Free delivery"

{{browserData.time}}

Current time

"Order before {{browserData.time}} for same-day shipping"

{{browserData.date}}

Current date

"Today's special: {{browserData.date}}"


Message Examples


Trust Messages:

⭐ Trusted by 10,000+ customers worldwide
💯 30-day money-back guarantee
🔒 Secure checkout - Your data is safe


Social Proof:

👥 Join 5,000+ happy customers
⭐ Rated 4.8/5 by 2,500+ reviews
🔥 1,000+ orders this month


Offers:

🚚 Free shipping on orders over $50
🎁 Get 20% off your first order
⏰ Limited time: Extra 10% off today


Location-Based:

Welcome from {{browserData.city}}!
Ships to {{browserData.country}} - Free delivery
Popular in {{browserData.city}}


Best Practices:
  • Create 3-5 different messages
  • Rotate them for variety
  • Test which messages perform best
  • Update messages seasonally
  • Keep messages fresh


Common Mistakes:
  • Messages too long
  • Using vague numbers ("many", "lots")
  • Sounding spammy or pushy
  • Not testing different messages
  • Using same message forever


Next Steps:

  • Write 3-5 static messages
  • Test them in campaigns
  • Monitor performance
  • Rotate messages regularly
  • See "How do Static notifications work?" for more


Updated on: 03/01/2026

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